Standard : Stakeholder Satisfaction Score
Description
Stakeholder Satisfaction Score measures how satisfied internal stakeholders (e.g. sales, marketing, leadership) are with the visibility, alignment, and outcomes of product delivery.
How to Use
What to Measure
- Survey stakeholders quarterly using a simple rating scale (e.g. 1–5).
- Include qualitative feedback on alignment, communication, and trust.
Stakeholder Satisfaction (%) = (Satisfied Responses ÷ Total Responses) × 100
Example: 30 of 40 stakeholders rate 4 or 5 → 75% satisfaction.
Instrumentation Tips
- Keep survey short and focused on delivery experience.
- Collect open-text feedback for action planning.
- Track responses by stakeholder group (e.g. Sales vs Operations).
Why It Matters
- Alignment: Ensures product delivery meets business needs.
- Communication health: Reveals gaps in transparency.
- Trust building: Improves collaboration across functions.
Best Practices
- Run surveys on a predictable cadence (e.g. quarterly).
- Act on feedback and communicate improvements back.
- Pair quantitative scores with qualitative insights.
Common Pitfalls
- Low participation due to survey fatigue.
- Ignoring feedback that points to difficult organisational issues.
- Treating satisfaction as static rather than improving it over time.
Signals of Success
- Rising satisfaction scores over multiple quarters.
- Improved cross-functional collaboration and fewer escalations.
- Stakeholders actively participating in roadmap planning.
- [[OKR Alignment Rate]]
- [[Roadmap Delivery Confidence]]
- [[Outcome vs Output Ratio]]